Access Confidential Twitter Tips for February

Access Confidential
Cover image for  article: Access Confidential Twitter Tips for February

Whether you’re pitching new business or retaining current business, Lisa Colantuono’s tips below offer an easy-to-follow guide applicable for both agencies and media companies alike.

A tip is always effective when it’s 140 characters or less so follow@AARLisafor regular new business know-how.

1) Lost the pitch? Continuing sharing thought leadership content and show authentic interest for the next opportunity!

2) Be sure to address the junior clients in the room. They "grow up" fast & often have more say in the decision than you think!

3) Great clients make mediocre agencies strong/weak clients make great agencies ineffective. Help mktrs be involved w/the agency.

Follow @AARLisa and enhance your Twitter feed with the advice you need. Get profiles on 30K advertisers and find contact information at

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