Altering the Fundamental Nature of Advertising

Every week, Jack Myers shares his unique perspective on the state of the media and advertising business in this free video. Jack's full report and economic forecasts are available to subscribers at www.jackmyers.com.

Our business needs a radical overhaul. Over the next two decades, completely new and unimagined relationships between marketers and consumers will evolve, altering the fundamental nature of advertising and communications. Watch this week's Video Media Business Report to learn more about these relationships and how you can better compete in this new world. Order Jack's new book, Hooked Up: A New Generation’s Surprising Take on Sex, Politics and Saving the World at amazon and other booksellers.

Subscribers can access the report at www.jackmyers.com. I share exclusive insights from the report in this week’s Video Media Business Report, available above and through Reuters Insider iPad app, which is available at no cost to all Media Business Report subscribers.

Video provided by Reuters Insider (http://insider.thomsonreuters.com)