Audio is a powerhouse marketing and advertising medium. We are listening to music and spoken word podcasts on so many various platforms that it has become even more pervasive in our lives than ever before. And, now that music is available through devices such as connected TVs, Amazon Echo Shows or Google Nest Hubs in more environments than ever, it is opening up new relevancy apertures and, given a burst of IP-delivered audio, a true data stream.
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