Jack Myers, Media Ecologist and Founder of MediaVillage, and Philip Kotler, author and widely considered the "Father of Modern Marketing," joined David Houle on March 27 live from the Sarasota Institute to answer questions regarding new concepts of technology and what they mean for the future of marketing and media. The well-respected duo provided critical insights about the future of marketing and media and explained the value of new ideas from younger generations. What is the Metaverse? Will we ever need to use cryptocurrency to buy goods and services? Are consumers going to opt for buying NFTs over modern art?
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