Honoring Legends & Leaders –- Steve Grubbs

By Legends & Leaders Archives
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Steve Grubbs, former CEO of PHD Media, North America and Founder of Second Act Media, shares a story at our September dinner at Michael’s restaurant in New York City about a time when a client took the heat for a scandalous decision regarding the 2003 Super Bowl. "You know you have a good client when they throw themselves under the bus for you versus throwing you under the bus for their management," he commented, emphasizing the importance of relationships, trust and honesty in the industry. Linda Yaccarino, Dave Morgan, John Costello, Jim Rosenfield, Burt Manning and Kay Koplovitz were among the Legends in the room. Watch the video for the full story.

Underwritten by Simulmedia and NBCUniversal, our Legends & Leaders series honors those who have shaped the modern media, advertising and marketing industries and recognizes today's emerging leaders. At exclusive dinner and cocktail events held quarterly, senior industry leaders gather to wine, dine and share their most interesting and personal anecdotes from over the course of their careers.  Follow this series to gain insights from these luminaries and the relationships that drive our industry.

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