Who needs an agency when brands want CONTENT, not ADS? And… Disruption comes and goes, but human desire is forever.
Then Tom rants/raves about advertisers who don’t seem to mind that their ads aren’t seen. And Mark rants/raves about his first experience “going viral” with a piece on Leonard Nimoy and how video game breasts are made and why they can go so wrong.
Listen as we go inside media to reveal the ugly truth!
For our discussion on why agencies must be getting the shivers thanks to the efforts of Nickelodeon and other media brands to monetize content, not just ads, check out this piece .
For Michael Wolff’s piece on “Disruption is cheap; cravings are profitable,” go here.
In our always popular rants and raves section, Tom is incredulous over the fact that advertisers don’t seem to mind paying for ads nobody sees , and Mark explains how “going viral” has changed his life (hint: it hasn’t), thanks to a piece on Leonard Nimoy . Then Mark rants/raves about the unruly nature of video game “breast physics.” Evidently nobody in the real world has actually seen breasts move!
Special thanks once again to our awesome producer! Jeff Schmidt – Exciting Audio for Media.