Program Restart Feature Drives Consumer DVR Interest
64% of adults who do not currently own a DVR are very interested in the ability to start watching a program from the beginning when they turn it on after the program has already started. Females are slightly more interested in this capability than men. Surprisingly, 50% of adults without a DVR are very interested in the ability to record TV programs on a DVR to watch anytime.
Originally published on January 15, 2008
Source: JackMyers Household of the Future Report on Media Technology, 2008.
Maryann Teller
Maryann has been part of the Myers team for over 30 years. She manages internal operations including content distribution, web management, human resources, accounting and research administration.
