Racial Conflict in Mass Market and Multicultural Marketing

By The Pool Archives
Cover image for  article: Racial Conflict in Mass Market and Multicultural Marketing

In this episode Philip talks to Dr. Marcel Rosa-Salas (pictured below), an anthropologist of culture and assistant professor of marketing at the University of Illinois, Chicago. in this conversation they discuss the historical legacy of racialized marketing and what it means for an industry coming to terms with significant challenges regarding external and internal diversity.

Click at top to listen to the conversation or clickHERE

 

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