Straight Commission or Decaf? - Bob Sherman - MediaBizBloggers

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Don't ever take a job selling a product or service that you don't believe in. It's improbable that you can be more than an average performer in sales unless you are dedicated to helping folk find solutions to their problems and maximizing their opportunities. Helping others by representing products that you don't believe in are incompatible notions, of course. But assuming that you have found a worthy enterprise and have been invited to join, it's now time to settle your compensation program. So, what do you want? 1) A significant straight salary deal? 2) A salary that covers your bills and a moderate commission override? 3) A high, really high, commission only deal?

If you choose number one, I wish you well, working for someone other than me. If you choose number two, I have a few more questions, and then I'll get back to you. And if you choose number three and have no felony convictions, welcome aboard!

Sellers who truly believe they've a valuable product that could help a number of people, and, who know that they are blessed with a sincere desire to help others, and core values that keep them customer focused, honest and efficient, know that the only limitations to their economic rewards are the hours in the day and a cap on their earnings.

That's why great sellers don't negotiate salaries; They negotiate commission rates.

P.S. Great sellers drink "regular".

Great Selling!

Bob Sherman has 40 years experience managing relationships between media companies and advertisers in old and new media from radio, cable and TV to the Internet, and from sales executive to chief executive and from the biggest media corporations to his own entrepreneurial companies. He is currently in partnership with Pilot Group, LLC. Bob can be reached at

Read all Bob's MediaBizBloggers commentaries at Great Sellers Go To Heaven - MediaBizBloggers.

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