Summer (Sports) in the City: The New York Market Hits it Out of the Park

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"Love is the most important thing in the world, but baseball is pretty good, too," Yogi Berra once said. Yes, baseball is pretty good, and the New York market has plenty of it this summer, but it doesn’t stop there! NY Interconnect’s summer sports lineup on cable and streaming brings the favorite games of all sports fans across all screens. Everything from the Subway Series and the Home Run Derby to the Stanley Cup playoffs and the Women’s World Cup are playing on our cable networks and streaming partners, and your audience will be watching. If you haven’t already completed your summer media strategy, now’s the time to get your brand in the game!

Here's just a sampling of the summer sports that NYI is bringing to screens this summer:

MLB Games (including hometown faves, Yankees and Mets)(ESPN, YES, SNY, FS1)

In the New York market, we love to"root-root-root for the home team(s)"– especially if it means there’s a subway series on the horizon. But no matter which team you’re cheering for, you’ll find them playing across every screen, cable and streaming! America’s favorite pastime can be found on ESPN, YES, SNY, FS1 and more! There’s still time for advertisers to get their brands out on the field!

Subway Series Key Dates

6/14 Mets vs Yankees @7:10pm on ESPN (Subway Series)

6/13 Yankees vs Mets @7:10pm on YES (Subway Series)

6/14 Yankees vs Mets @7:10pm on ESPN (Subway Series)

Sunday Night Baseball Key Dates

6/4 Yankees vs Dodgers @7pm on ESPN (Sunday Night Baseball)

6/11 Yankees vs Red Sox @7:10pm on ESPN (Sunday Night Baseball)

6/18 Yankees vs Red Sox @7:10pm on ESPN (Sunday Night Baseball)


NHL Stanley Cup Playoffs(Kicks off on June 3 on TNT, TBS, TruTV)

The Stanley Cup Playoffs puck drops on June 3 and by the end of the month, there’s going to be a brand new, first-time Stanley Cup winner! Hockey fans are tuning in as the Vegas Golden Knights and Florida Panthers hit the ice. Advertisers can make a power play of their own by reaching this enthusiastic audience.

Stanley Cup Finals: Florida Panthers vs Vegas Golden Knights

Game 1: Saturday 6/3 @8pm on TNT, TBS, TruTV

Game 2: Monday 6/5 @8pm on TNT, TBS, TruTV

Game 3: Thursday 6/8 @8pm on TNT, TBS, TruTV

Game 4: Saturday 6/10 @8pm on TNT, TBS, TruTV

Game 5: Tuesday 6/13 @8pm on TNT, TruTV (if necessary)

Game 6: Friday 6/16 @8pm on TNT, TBS, TruTV (if necessary)

Game 7: Monday 6/19 @8pm on TNT, TBS, TruTV (if necessary)


Home Run Derby(July 10 on ESPN2 & ESPN Deportes)

The well-loved (and well-watched) Home Run Derby will take place at T-Mobile Park in Seattle, but you can get the best seats right here in the New York market. ESPN will air one of the most anticipated baseball events of the summer! Don’t miss baseball league leaders as they battle it out to take their place in home run history!

Home Run Derby at T-Mobile Park

Monday, July 10 on ESPN2 & ESPN Deportes

Women’s World Cup(Starts on July 20th and runs through August)

The 32-team tournament kicks off in July with Australia and New Zealand hosting, but the New York market brings all the excitement straight to your screens! Let’s see if the U.S. women’s national team -– winner of four Women’s World Cups -– can do it again! New York is one of the most diverse markets in the country and this is the perfect opportunity to reach these audiences!

Women’s World Cup

Group Stage games on FS1 begin 7/20 and run through 8/3

Round of 16 games on FS1 begin 8/5 and run through 8/8


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