Top Online Advertisers Among TV Programs and Magazines: Exclusive comScore Data - May 2010

By The Myers Report Archives
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Through an agreement with comScore, Jack Myers Media Business Report is sharing this data exclusively with our corporate subscribers.

Ad Metrix Advertiser
AdvertiserTotal Internet
Total Display Ad Impressions (000)Advertising Exposed Unique Visitors (000)Average Frequency
    Total Internet408,621,154209,2521952.8
    Television1,219,03689,39113.6
1       America's Got Talent328,07365,7905.0
2       Good Morning America35,43311,0693.2
3       Desperate Housewives32,8913,7568.8
4       Rachael Ray Show28,5608,1843.5
5       True Blood26,3186,6564.0
6       What Would You Do?22,8822,6618.6
7       Glee22,8388,9012.6
8       Lost21,5084,8474.4
9       Grey's Anatomy21,4132,01610.6
10       Life13,9882,9064.8
©2010 comScore, Inc   
Geography : United States   
Location : All Locations   
Time Period : May 2010   
Advertiser: Category System.Collections.Generic.List`1[System.String], Category Filter : No filter selected, Display By : Advertisers
Publisher : Total Internet   
Date : 5/26/2010   

 

Ad Metrix Advertiser
AdvertiserTotal Display Ad Impressions (000)Advertising Exposed Unique Visitors (000)Average Frequency
    Total Internet408,621,154209,2521952.8
    Magazines378,22452,7007.2
1   People (Magazine)83,4116,33513.2
2   Espin60,5909,2166.6
3   RealAge56,10916,8253.3
4   Business Exchange38,2863,70810.3
5   Style29,6075,6705.2
6   Essence (Magazine)24,6373,9026.3
7   Allrecipes16,3373,5694.6
8   Real Simple (Magazine)10,1711,6906.0
9   Glamour8,3881,4885.6
10   Taste of Home (Magazine)7,5751,8514.1
11   Good Housekeeping (Magazine)7,4101,1446.5
12   Barrons6,1532,9212.1
13   Prevention (Magazine)5,8826978.4
14   Allure (Magazine)5,2116168.5
15   Women's Health (Magazine)4,4561,0124.4
16   The New Yorker (Magazine)4,3682,0942.1
17   Elle Canada4,2284339.8
18   Southern Living (Magazine)4,1531,4272.9
19   Better Homes and Gardens (Magazine)3,8519034.3
20   GQ (Magazine)3,57132810.9
©2010 comScore, Inc   
Geography : United States   
Location : All Locations   
Time Period : May 2010   
Advertiser: Category System.Collections.Generic.List`1[System.String], Category Filter : No filter selected, Display By : Advertisers
Publisher : Total Internet   
Date : 5/26/2010   

Source: http://www.comscore.com/Products_Services/Product_Index/Ad_Metrix

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