Video: How to Create Video Ads People Actually Want to Watch
One of the biggest challenges in marketing today is creating video ads that people actually want to watch. Busting through the social media clutter to grab someone’s attention (and hold it) requires a lot of creativity, careful planning and cultural dexterity.
In the video above, MediaVillage contributor and Socialtyze CEO John Bohan uses his company's recent work with Jack in the Box and Coca-Cola as examples, offerings a few tips to keep in mind when crafting an effective strategy.
The opinions and points of view expressed in this commentary are exclusively the views of the author and do not necessarily represent the views of MediaVillage.com/MyersBizNet management or associated bloggers.
John Bohan
John is the CEO and Founder of Socialtyze, a leading social media agency that works with over 200 top brands including The Cheesecake Factory, Gallo Wines, Warner Bros. and Time Inc.. He also runs StoryCafe, an influencer marketing company that aligns Intern…
