Say hello to Hulu Live and T-commerce. Mindshare is reporting from the 2017 Digital Content NewFronts with daily videos and insights from some of the biggest events this week. At the Hulu Upfront, Emma Witkowski (Managing Director, Digital Investment Lead, West Coast and Atlanta) talks about the platform's big announcement -- a live TV offering -- as well as the brand potential for their new T-commerce ads.
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