CES is the world's gathering place for all who thrive on the business of consumer technologies, and Mindshare North America is on the ground in Las Vegas to see what trends will be top of mind for everyone in the industry this year. In the video above, find out what innovations are most interesting to Jim Cridlin (Global Head of Innovation, Mindshare) and Michael Cardini (Managing Director, Mindshare North America).
Also at CES, Mindshare North America is imagining media's future, with presentations lead by Joe Maceda (Invention Studio Lead, Mindshare North America). Advances in streaming tech and the demand for live programming have given viewers access to more sporting events than ever before. We talk to Maceda to find out if will we see a flattening of viewership across sports, much like we've seen in scripted content over the last decade.
Click the social buttons above or below to share this story with your friends and colleagues.
The opinions and points of view expressed in this content are exclusively the views of the author and/or subject(s) and do not necessarily represent the views of MediaVillage.com/MyersBizNet, Inc. management or associated writers.