Apple is Wrong about the Future of TV

Apple says the future of TV is apps – but is it?

And…

Why is Verizon launching a video service nobody is asking for?

It’s episode 27 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey.

Plus, rants and raves for the ubiquity of all things “artisanal,” the 23rd Annual Sports Fan Loyalty Index, MTV’s gangbuster ratings performance for the VMA’s – on Snapchat, and the delightful inappropriateness of Nicki Minaj’s wax figure at Madame Tussauds.

Listen as we go inside media to reveal the ugly truth!

Go here for:

·Apple thinks the future of TV is apps – and they’re wrong

·Why is Verizon launching a video service nobody is asking for?

·“Artisanal” everything…but even firewood?

·MTV drew more viewers to the VMA’s on Snapchat than on MTV – or did they?

·See why Nicki Minaj’s wax figure at Madame Tussaud’s needs “extra security”

Special thanks once again to our awesome producer! Jeff Schmidt – Exciting Audio for Media.

Don’t forget to subscribe to Media Unplugged at iTunes or on Stitcher (for you RSS jockeys, here’s the feed).

The opinions and points of view expressed in this commentary are exclusively the views of the author and do not necessarily represent the views of MediaVillage.com / MyersBizNet, Inc. management or associated bloggers.

Mark Ramsey

Mark Ramsey is the president of Mark Ramsey Media and the creator of several podcasts that have debuted in Apple’s top 5, including Inside Jaws, Inside The Exorcist, and Inside Psycho.  Ramsey has just wrapped a six-part series on the life of Jazz… read more