Ed Martin Live at TCA: The CW at TCA: Ashton Kutcher Explains the Future of Advertising in the Digital Era

The CW enjoyed a quiet, controversy free day at the Television Critics Association tour yesterday, with a largely warm and fuzzy reception from reporters for two of its fall shows, the high-school vampire drama The Vampire Diaries and the revival of Melrose Place; and its feel-good midseason drama Life UneXpected. I would argue that Life – the story of a 16 year old girl given up for adoption at birth who reconnects with her birth parents, both of whom were in high school when she was conceived -- is the best of The CW's upcoming new series and deserving of a high profile fall launch rather than a riskier midseason birth. Unfortunately, Life won't land on the schedule until a show on The CW tanks or goes away for a long rest, probably in early 2010.

Twittering has been huge during this TCA tour, so it was only fitting that The CW's morning would be significantly energized by the arrival of Twitter King Ashton Kutcher, one of the executive producers of the network's new series The Beautiful Life: TBL, about young and not-so-young models struggling to survive in New York City. This is the one new CW show that hasn't received instant love from the TCA...

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