Every week, Jack Myers shares his unique perspective on the state of the media and advertising business in this free video. Jack's full report and economic forecasts are available to subscribers at www.jackmyers.com.
Ask yourself this question: does the company you work for do business in ways that are radically different from the basic ways the media, advertising and marketing business was done ten, twenty, even thirty years ago? Other than technology having been layered onto existing systems, metrics and processes, have the fundamental business models truly changed? In that context, watch this week’s video for insights on my five emerging business models for media and marketers. Jack Myers Media Business Report received the detailed report this week; non-members can e-mail me at jm@jackmyers.com for more details.
To view, please click on the video above or visit http://jackmyers.v.reutersinsider.com/.
Subscribers can access the report at www.jackmyers.com. I share exclusive insights from the report in this week’s Video Media Business Report, available above and through Reuters Insider iPad app, which is available at no cost to all Media Business Report subscribers.