Join IPG CEO Michael Roth Live: Lessons for Winning Market Share. ZOOM This Thursday

By Media Insights Archives
Cover image for  article: Join IPG CEO Michael Roth Live: Lessons for Winning Market Share. ZOOM This Thursday

Register at ZOOM now and join Michael Roth this Thursday at 1pm ET when he shares leadership lessons for marketing, advertising, and media executives. It's a must-see for leaders, aspiring leaders and all those who work in any business that's threatened by change.

Shepherding a global company during a time of evolutionary and seismic change is a challenge that Michael Roth, Chairman and CEO of Interpublic Group is well prepared to tackle. This week he joins a Jack Myers Leadership Conversation to speak out on issues confronting his company, the agency holding company model, and the advertising business overall. Jack will focus the conversation on:

  • How Roth has successfully implemented substantive changes in company policies to effectively drive equality.
  • Sustaining long-term diverse employee retention and Talent Management Programs.
  • The acquisition of Acxiom and the increasing role of data in marketing and media, and IPG's competitive advantage through data and performance-based marketing.
  • How open source corporate architecture is a game-changer for modernizing large corporations.
  • Introduction of expanded capabilities and collaboration within the IPG media ecosystem, and how it is differentiated from other leading holding company media groups.
  • The IPG playbook for the return-to-office work.
  • New ways to celebrate and reward creativity.
  • How Roth and his team are positioning IPG for 2021 and beyond.

Is there a bold, productive, profitable future for the advertising industry? The answer is yes. But tune in to see how.

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