In slightly more than a blink of the eye, Jon Steinlauf now leads ad sales for one of the largest global media companies. With Warner Bros. Discovery now a reality, Steinlauf has at his disposal some of the most beloved stories, both real and fiction, from Shark Week to Looney Toons, Flay to Bogart, Street Outlaws to The Sopranos. And with the announced intention to merge HBO Max and discovery+, Steinlauf could be looking at leading ad sales for the most expansive global streaming service in the marketplace.
So who is Jon Steinlauf and what was his journey that got him to this particular moment? MediaVillage CEO and founder Jack Myers had an in-depth “Legends & Leaders” discussion with Jon in early 2021 about the launch day of discovery+. MediaVillage shares a second look at the man who now connects Warner Bros. Discovery to the advertising and marketing community.
(Note: The original interview took place on January 4, 2021.)
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