Every week, Jack Myers shares his unique perspective on the state of the media and advertising business in this free video. Jack's full report and economic forecasts are available to subscribers at www.jackmyers.com.
Overall television industry cost-per-thousand increases generated in the 2012-2013 Upfront marketplace averaged six percent, according to an industry survey conducted by Jack Myers Media Business Report. Watch this week's Video Report for an Upfront CPM overview. Subscribers to Jack Myers Media Business Report can access our full report with detailed network by network and daypart Upfront inflation data at www.JackMyers.com.
To view, please click on the video above or visit http://jackmyers.v.reutersinsider.com/.
Subscribers can access the report at www.jackmyers.com. I share exclusive insights from the report in this week’s Video Media Business Report, available above and through Reuters Insider iPad app, which is available at no cost to all Media Business Report subscribers.