Reaching the Full Potential of Immersive Media

Unlocking the full potential of immersive technology isn't about building the best algorithms, asserts Lynn Comp. It's about building the strongest teams and developing leaders who can navigate — and forge relationships — despite ambiguity or conflict. Comp, vice president of Intel's Data Center Group and general manager of its Visual Cloud Network, reveals how to expand the potential of teams and the technology they develop in a new audio lesson available on Giide through MediaVillage.

Comp underscores how storytelling is entering a new dimension given the rich tapestry of visual narrative options — from virtual reality and augmented reality to mixed reality and 360 Dome technology. Underlying all these immersive technologies, however, are not just sophisticated algorithms, but are human interactions. This human factor is what drives success in unlocking the potential of immersive technology to redefine global entertainment, democratize digital data, and even improve the livelihood of fishermen in developing countries.

Resilient, agile leaders drive success by building formidable teams and cultivating relationships, Comp asserts; the technology comes second. As a self-professed life-long learner, Comp capitalizes on her multi-industry and multi-domain repertoire to share how to navigate a world of ambiguity, flux, and information asymmetry. In an era of visual sensory overload, she reveals how Intel simplifies video engagement, so audiences can create, digest, interact with, and get immersed in new experiences. These experiences are amplified through technology, but only have meaning through the lens of humanity.

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The opinions and points of view expressed in this content are exclusively the views of the author and/or subject(s) and do not necessarily represent the views of MediaVillage.com/MyersBizNet, Inc. management or associated writers.

Raquelle Zuzarte

Raquelle M. Zuzarte is an award-winning global marketing leader, who has led brand campaigns at Procter & Gamble, Johnson & Johnson, Accenture, Charter, Time Warner Cable and CBS.  She also recently launched Equity Project For All… read more