While Snooki, The Situation, and the rest of the gang spend their time recharging their batteries on the Jersey Shore, advertisers are mulling over the age old question of where to advertise their products to bring in the highest return on investment. With TRA’s patented Media TRAnalytics®, the answer becomes obvious with the power of purchase data combined with ratings! As depicted in the chart below, for the week of Sep 13th, Jersey Shore After Hours indexed highest among the top 10 rated Cable programs for Battery Buyers. So what does this mean for the advertiser? Finding The Right Audience™ with the right message at the right time will provide you with the power to boost your revenue.
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