On this week's episode of View From the Grandstand, podcast host Justin Paura sits down with Corey Petruccelli, senior director of national ad sales at New York Interconnect (NYI) to discuss the short- and long-term effects of sports viewing on cable television amidst the evolving COVID-19 pandemic.
Petruccelli provides insight on what the industry was like when the pandemic first started, how sports leagues have adjusted to the new normal, and what both consumers and advertisers can expect in the world of sports broadcasting in the year ahead.
You can listen to the full podcast here, or where ever you download your podcasts: Apple, GooglePodcasts, iHeartRadio, Pandora, Spotify, Stitcher, TuneIn, and YouTube.
The opinions expressed here are the author's views and do not necessarily represent the views of MediaVillage.com/MyersBizNet.