Through an agreement with comScore, Jack Myers Media Business Report is sharing this data exclusively with our corporate subscribers.
This data reflects the leading television and consumer magazine online display advertisers for the month of June, based on comScore impressions delivered data.
| comScore Media Insights - Television | ||||
| Ad Metrix Advertiser | Geography : | United States | ||
| ©2010 comScore, Inc | Location : | All Locations | ||
| Time Period : | Jul-10 | |||
| Publisher : | Total Internet | |||
| Date : | ||||
| Advertiser | Total Internet | |||
| Total Display Ad Impressions (000) | Advertising Exposed Unique Visitors (000) | Average Frequency | ||
| Total Internet | 435,685,130 | 206,950 | 2105.3 | |
| Television | 2,024,578 | 130,520 | 15.5 | |
| 1 | Chase | 275,212 | 55,202 | 5.0 |
| 2 | The Closer | 102,176 | 15,364 | 6.7 |
| 3 | Huge | 67,543 | 25,202 | 2.7 |
| 4 | Masterchef | 59,713 | 11,073 | 5.4 |
| 5 | Covert Affairs | 53,767 | 14,877 | 3.6 |
| 6 | Rachael Ray Show | 53,566 | 11,829 | 4.5 |
| 7 | My Boys | 47,942 | 10,398 | 4.6 |
| 8 | Wheel of Fortune | 39,537 | 11,261 | 3.5 |
| 9 | CBS News | 37,307 | 11,645 | 3.2 |
| 10 | America's Got Talent | 32,832 | 10,158 | 3.2 |
| com Score Media Insights - Magazines | ||||
| Ad Metrix Advertiser | Geography : | United States | ||
| ©2010 comScore, Inc | Location : | All Locations | ||
| Time Period : | Jul-10 | |||
| Publisher : | Total Internet | |||
| Date : | ||||
| Advertiser | Total Display Ad Impressions (000) | Advertising Exposed Unique Visitors (000) | Average Frequency | |
| Total Internet | 435,685,130 | 206,950 | 2105.3 | |
| Magazines | 319,187 | 52,740 | 6.1 | |
| 1 | RealAge | 68,495 | 19,490 | 3.5 |
| 2 | Essence | 27,719 | 2,823 | 9.8 |
| 3 | Espin | 26,819 | 5,338 | 5.0 |
| 4 | Style | 22,606 | 5,294 | 4.3 |
| 5 | Living Etc Magazine | 15,748 | 3,982 | 4.0 |
| 6 | Oprah | 14,879 | 6,191 | 2.4 |
| 7 | Southern Living | 11,637 | 1,954 | 6.0 |
| 8 | Real Simple | 11,259 | 925 | 12.2 |
| 9 | Better Homes and Gardens | 9,761 | 1,965 | 5.0 |
| 10 | Barrons | 9,700 | 4,217 | 2.3 |
Source: http://www.comscore.com/Products_Services/Product_Index/Ad_Metrix