Through an agreement with comScore, Jack Myers Media Business Report is sharing this data exclusively with our corporate subscribers.
This data reflects the leading television and consumer magazine online display advertisers for the month of September, based on comScore impressions delivered data.
| comScore Media Insights - Television | ||||
| Ad Metrix Advertiser | Geography : | United States | ||
| ©2010 comScore, Inc | Location : | All Locations | ||
| Time Period : | Sep-10 | |||
| Publisher : | Total Internet | |||
| Date : | ||||
| Advertiser | Total Internet | |||
| Total Display Ad Impressions (000) | Advertising Exposed Unique Visitors (000) | Average Frequency | ||
| Total Internet | 417,159,283 | 205,968 | 2025.4 | |
| Television | 4,281,165 | 151,734 | 28.2 | |
| 1 | Chase | 347,818 | 59,056 | 5.9 |
| 2 | The Event | 319,000 | 50,559 | 6.3 |
| 3 | Undercovers | 243,091 | 18,509 | 13.1 |
| 4 | No Ordinary Family | 194,994 | 29,554 | 6.6 |
| 5 | Hawaii Five-O | 173,157 | 30,559 | 5.7 |
| 6 | My Generation | 128,963 | 28,818 | 4.5 |
| 7 | Detroit 1-8-7 | 106,389 | 27,190 | 3.9 |
| 8 | Dancing With The Stars | 106,177 | 17,680 | 6.0 |
| 9 | Nikita | 98,955 | 18,555 | 5.3 |
| 10 | The Whole Truth | 94,962 | 21,282 | 4.5 |
| com Score Media Insights - Magazines | ||||
| Ad Metrix Advertiser | Geography : | United States | ||
| ©2010 comScore, Inc | Location : | All Locations | ||
| Time Period : | Sep-10 | |||
| Publisher : | Total Internet | |||
| Date : | ||||
| Advertiser | Total Display Ad Impressions (000) | Advertising Exposed Unique Visitors (000) | Average Frequency | |
| Total Internet | 417,159,283 | 205,968 | 2025.4 | |
| Magazines | 291,461 | 39,437 | 7.4 | |
| 1 | RealAge | 38,755 | 10,836 | 3.6 |
| 2 | Espin | 14,529 | 3,885 | 3.7 |
| 3 | Men's Health | 14,453 | 964 | 15.0 |
| 4 | Real Simple | 10,426 | 938 | 11.1 |
| 5 | Better Homes and Gardens | 9,915 | 1,581 | 6.3 |
| 6 | Style | 9,174 | 3,120 | 2.9 |
| 7 | Barrons | 8,647 | 3,279 | 2.6 |
| 8 | Essence | 7,385 | 1,863 | 4.0 |
| 9 | Brides | 6,226 | 365 | 17.1 |
| 10 | People | 6,158 | 2,377 | 2.6 |
Source: http://www.comscore.com/Products_Services/Product_Index/Ad_Metrix