Mobile World Congress kicks off on Monday, February 24. It is the biggest and most important mobile event of the year. MWC is attended by 70,000 mobile industry professionals who meet in Barcelona for four days of events, presentations, meetings and networking.
It is the perfect venue for business leaders concerned about the impact of mobile on their consumers and the future of their companies. It is a must- watch-and-follow event even if you're not able to attend.
Here are some of the key topics on the agenda for this year:
* Internet of Things
* Wearables
* Security
* Payments
* Beacons
* Analytics
* The connected world
There are two venues for Mobile World Congress:
Venue 1- Fira-gran-via
Please click on a video guide:
http://www.mobileworldcongress.com/event-info/
Here are the key exhibitors and pavillions this year, broken down by hall:
Hall 1: Huawei, LG, Acer Europe
Hall 2: Ericsson, Sony Mobile Communication, Accenture
Hall 3: Nokia, AirWatch, IBM, Samsung, Alcatel, GSMA Pavillion
Hall 5: Mastercard, GoPro, Fujitsu, Vestel
Hall 6: SAP, Vodafone España, AT&T, VISA
Hall 7: HTC, Nvidia Ltd, Green Technology Pavilion, NFC & Mobile Money Pavillion
Hall 8: What’s Next: Start-up showcase
Hall 8.1: App Planet, Mobile Cloud Pavillion
Venue 2: Fira Montjuïc- there is a 20 minute bus ride (provided by MWC).
This year Mobile World Congress is expanding to include a variety of partner-led events being held in conjunction with Mobile World Congress at Fira Montjuïc.
An impressive group of key industry groups are presenting (see below).
http://www.mobileworldcongress.com/mpowered-industries/
Mark Zuckerberg, the CEO of Facebook is giving the keynote address next Monday.
A summary of the event will be provided after the event.
Dan Hodges is Managing Director of Consumers in Motion, LLC. Dan can be reached at dan@consumersinmotion.com
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