Future of Marketing & Media: A Q&A with Jack Myers and Philip Kotler (Video)

Jack Myers, Media Ecologist and Founder of MediaVillage, and Philip Kotler (pictured top left), author and widely considered the "Father of Modern Marketing," joined David Houle on March 27 live from the Sarasota Institute to answer questions regarding new concepts of technology and what they mean for the future of marketing and media. The well-respected duo provided critical insights about the future of marketing and media and explained the value of new ideas from younger generations. What is the Metaverse? Will we ever need to use cryptocurrency to buy goods and services? Are consumers going to opt for buying NFTs over modern art?

Watch the two answer and elaborate on questions from the audience and check out Myers' and Kotler’s individual panels from the Sarasota Institute.

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The opinions expressed here are the author's views and do not necessarily represent the views of MediaVillage.com/MyersBizNet.

Justin Paura

Justin graduated from Syracuse University's S.I. School of Public Communications with a degree in Broadcast and Digital Journalism in May 2020. Justin joined the MediaVillage team as a producer in June 2020. read more