Mindshare's Cindy Giller, Managing Director and Atlanta Office Lead, has always had an interest in consumer behavior, culture and psychology. "Media and advertising proved to be a nice fit for that," she says. A seasoned industry veteran, her first foray into media was working with tech brands in Silicon Valley, which enabled her to get experience bringing never-before-available products to market. "It was edgy, fast-moving and unconventional," she recalls. After working across agencies such as Young & Rubicam, Publicis and MEC, she moved to Atlanta to run JWT's media group, which then merged with Mindshare. Today she heads up Mindshare's growing Atlanta office, working across clients such as Jiffy Lube, John Deere, Orkin, Falcons, the U.S. Marine Corps and more. I recently talked with Cindy about her career, creative thinkers, mentorship and being a mom.
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