As I reflect professionally on Cannes 2014, I think it is fair to say that the notion of Cannes is at a tipping point, one that must be navigated carefully and thoughtfully. We at MediaLink have for some time understood the value of a tent pole event as part of our Corporate DNA and, as well, that of the partners and friends we interact with across a wide cross section of the media, marketing, advertising, entertainment, finance and technology ecosystem.
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