Melissa Ingram, Senior Vice President of Multicultural Networks and Strategy at UP Entertainment, returns to The Pool -- and this time she's revealing details about the company's free, ad-supported streaming service AspireTV Life. During our conversation she shares the rationale behind the launch of AspireTV Life and how it delivers on their brand promise while also breaking new ground for their growing audience.
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Philip McKenzie
Philip L. McKenzie is a Cultural Anthropologist + Strategist with a focus on humanity centered design. Philip uses his expertise in culture to advise organizations on how best to thrive in an increasingly challenging and uncertain environment. Philip uses hi… read more