Bravo's Strategy For Success is to "Be Bravo, More Often and in More Places"

Bravo is my absolute favorite network Itamp8217s the network I watch most often and the first I flip to whenever I channel surf So when I heard Lauren Zalaznick President of Bravo Media and Oxygen Media tell journalists over breakfast at Craft yesterday that the networkamp8217s strategy for continued success would be to Be Bravo More Often and in More Places I was thrilled And it seems my obsession is typical of most Bravo fans Regardless of volume though Bravo plans to reach 90 million homes this year viewers are deeply engaged and passionate about the content amp8220Weamp8217re all about consistently superserving our passionate and I would say sometimes fanatical viewersamp8221 said Susan Malfa Senior Vice President of Ad SalesZalaznick went on to define amp8220Bravoamp8221 the adjective as young affluent entertaining and educated amp8220Bravo more oftenamp8221 means 45 percent more original content this year and amp8220in More Placesamp8221 means experiencing the Bravo brands in the market on and off air and online Both Malfa and Zalaznick referenced the Top Chef Cookbook as an example of the ways in which viewers could experience Bravo in more places Last night I assembled some of my closest friends to watch the finale of The Real Housewives of New York City followed by the season 3 premiere of Workout amp8220What will we do now that Housewives is finishedamp8221 and amp8220Why hasnamp8217t Jackie Warner done a Workout exercise DVDamp8221 were among the many questions we had Fortunately Bravoamp8217s website is robust with additional The Real Housewives of New York City content and the Workout OneOnOne Training With Jackie DVD will be available on May 20th It was a perfect example of what Bravo executives emphasized that morning Bravo viewers just canamp8217t get enough Bravo Despite the loss of Project Runway to Lifetime Bravo will air the fifth season of the hit fashion design competition this July Of the loss of the show Zalaznick said amp8220Iamp8217ll say it straight out Regarding last weekamp8217s news as you can well imagine I have not much to say Itamp8217s ongoing litigation and amp8216no commentamp8217 starts here and ends here and thatamp8217s what I have to sayamp8221 In addition to a new season of Project Runway Bravoamp8217s returning series include Flipping Out Kathy Griffin My Life on the DList Million Dollar Listing The Millionaire Matchmaker The Real Housewives of New York City The Real Housewives of Orange County Shear Genius Tim Gunnamp8217s Guide to Style Top Chef and Top Design Frances Berwick Executive Vice President and General Manager for Bravo Media unveiled a number of new series My favorites were Date My Ex and The Real Housewives of New Jersey Date My Ex stars Jo De La Rosa and Slade Smiley of The Real Housewives of Orange County Itamp8217s not your typical reality dating series De La Rosa searches for love in Los Angeles with the help of her exboyfriend Smiley The Real Housewives of New Jersey is the newest addition to Bravoamp8217s Real Housewives franchise It will chronicle the lives of five New Jersey women Iamp8217m not sure which will be bigger the homes the drama or the hair Of the series in development two look equally entertaining and appalling Miami Social and Tabathaamp8217s Salon Takeover Miami Social peers into the lives of a group of attractive wealthy and young professionals living in Miami In a rough clip of the casting reel one of the stars George says amp8220I tend to have 2 or 3 or 4 females with me at any one timeamp8221 He describes his exwife who also stars in the show as an amp8220evil womanamp8221 but he maintains that they are amp8220very good friendsamp8221Tabathaamp8217s Salon Takeover working title follows Tabatha Coffey who was last seen in the first season of Shear Genius as she seeks to improve salons across America In a preview clip Coffey scolds hair stylists for chewing gum insisting that they spit it out immediately into Coffeyamp8217s hand amp8220I donamp8217t think Iamp8217ll ever chew gum againamp8221 says one of the stylists After seeing the clip I donamp8217t think I will either

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Bravo's Strategy For Success is to "Be Bravo, More Often and in More Places"

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Nina Spezzaferro

"About That with Carl Mayer:" Alaina Donnellon (Episode 6) - By Carl Mayer

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Click to Make Your 2025 Contribution to Support the MediaVillage Education Foundation

Bravo's Strategy For Success is to "Be Bravo, More Often and in More Places"

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Nina Spezzaferro

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