Every data barometer for cinema advertising that Canvas Worldwide's Senior Vice President of National Video Investment Tanya Zvonkin reviews points to 2022 as a renaissance year for the media sector. Blockbuster epics like Top Gun: Maverick and the latest chapters of the Thor, Doctor Strange and Jurassic Park franchises are drawing people to movie theaters. They're back as well for the half-hour or hour-long compilations of short subjects, trivia games, ads and movie trailers that precede the feature presentation.
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