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Advertising, Shopper Marketing and Trade Communications Spending Data and Forecast 2000-2020
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By Steve Blacker November 01, 2012

Data Driven Marketing - How Do You Allocate Budgets To Optimize Returns? Marketers Need No Longer Rely On Guesstimates - Steve Blacker

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Steve Blacker

Steve Blacker has been a corporate executive at Time Inc. (Marketing Director PEOPLE, Ad Manager Money, Director Sales & Special Projects, Magazine Development), Conde Nast, SVP Market Research, Hearst, Director Consumer Insights, Playboy Enterprises, ... read more

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