David DeSocio (pictured at top) has developed a simple principle to use as a North Star for himself and his teams: ideas that work. "Not creativity for creativity's sake, but creativity in the service of business results," says DeSocio, executive vice president of ad sales marketing and partnerships at A+E Networks.
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Oriana Schwindt has been covering the television industry for most of her professional career, starting with a byline in Rolling Stone at age 20 and working her way through outlets like TV Guide Magazine, the International Business Times, and, finally, Varie… read more
