In our ongoing 1stFive interview series, MediaVillage.com identifies rising stars in media and asks them for insight into their career paths. How did they land in media? What did they study in school? What do they perceive as the greatest challenges to the media industry? In this installment we check in with Douglas Ponsot of Sony Pictures Television. Douglas has been with Sony for over four years and currently serves as a research analyst supporting the ad sales team. A New York native and TV junkie, he shared with us his thoughts on everything from mentorship to measurement.