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About Us

Influencer Marketing Starts With a Content Strategy, Not Influencers

Author

Harvey Schwartz

Publish date

Channel

Paramount InSites

When it comes to influencer marketing, the obvious concern for brands has always been finding the right creator.

Harvey Schwartz

Harvey Schwartz is SVP, Talent & Co-Founder at WHOSAY. He oversees the talent relationship division of the company and is part of the WHOSAY Match leadership team. WHOSAY is a Viacom company. WHOSAY powers influence marketing campaigns for brands acro… read more