Introducing the 2016 Legends & Leaders Inductees

Upon their induction the 2016 inductees will join an elite group of industry veterans and rising stars who have shaped the media marketing and advertising industries into what they are today We congratulate these inspiring leaders on their continued success and contributions to our industry Scroll to the end to download the list of current Legends and read about our 2016 inductees belowUnderwritten by Simulmedia Legends ampamp Leaders was created in 2013 to honor those who designed and built the foundation of the modern media and advertising industries connecting these luminaries with today39s emerging leaders In 2014 NBCUniversal joined as an underwriter to expand the organization At exclusive dinner and cocktail events Legends ampamp Leaders gather to wine dine and share their most interesting and personal anecdotes from over the course of their careers To be elected into Legends ampamp Leaders is to join a crossgenerational group of influential senior executives and build on the relationships that drive our industry Welcome 2016 inducteesOUR 2016 INDUCTEESDermot BodenChief Brand Officer CitigroupDermot Boden joined Citigroup in March 2011 as the company39s first Chief Brand Officer In this position Dermot is the steward of Citi39s brand leading brand strategy and ensuring that branding and marketing are effective and consistent across the range of Citi39s businesses Dermot chairs Citi39s Brand Council and oversees the Global Branding and Sponsorship groupsFor more than 25 years Dermot has led businesses built brands and driven creative marketing initiatives Prior to joining Citi he served as Executive Vice President ampamp Global Chief Marketing Officer at LG Electronics since 2007 in Seoul Korea He created defined and built a clear brand positioning connecting emotionally with consumers that drove sales for the range of the LG portfolio including mobile communication devices home entertainment and household appliances Before that he spent 10 years at Pfizer including three years in Tokyo as Vice President and General Manager where he increased total consumer healthcare sales by 50 over two years and profitability by 10 He was also tasked with unifying three disparate Japanese organizations and cultures into one organizationAlan BrownPresident Active Holdings InternationalA principle of the company a member of the Board of Directors and the Executive Leadership Team Alan has direct responsibility for global strategic development as well as strategic oversight of Active39s domestic and international media and nonmedia trading products models and strategic partnershipsKnown for his innovation and creativity Alan has developed trading programs and products that have become industry standardsKasha CacyPresident United States UMKasha brings over 20 years of experience across a variety of disciplines including direct marketing advertising and of course media to her role as US President Drawing on her deep understanding of today39s media landscape Kasha leads crosschannel buying and planning analytics custom content strategy and business development on all US accountsRespected and admired throughout the industry Kasha sits on the Ad Council Board of Directors In 2015 she was named to the prestigious Adweek 50 and most recently was honored with both the Advertising Women of New York39s Impact and Working Mother of the Year awardsA 2014 Adweek Media AllStar she is also a member of the Effie North America and Adweek Media Plan of the Year juries Kasha39s personal life reflects her passionate and innovative nature She is an avid reader enjoys snuggling with her kids and summer getaways to her favorite destination AlaskaLisa CaputoEVP Chief Marketing ampamp Communications Officer The Travelers Companies IncLisa Caputo joined Travelers in 2011 and oversees the company39s marketing digital marketing corporate communications research creative services and brand management strategies and operations She is a member of the company39s Management and Operating Committees and the Travelers Foundation Board From 20002011 at Citigroup Lisa served as a senior advisor to three CEOs and held multiple leadership positions including serving as Executive Vice President and Chief Marketing Officer overseeing the company39s marketing corporate affairs and community relations She founded Citi39s leading women39s financial services business Women ampamp Co and was its chairman and CEO from 20002010Previously Lisa held senior executive marketing and communications positions with the Walt Disney Co and the CBS Corp She was Deputy Assistant to the President and Press Secretary to First Lady Hillary Rodham Clinton at the White House Lisa serves on the boards of Best Buy Co the J William Fulbright Foreign Scholarship Board among othersDavid Dobbins Media ampamp Print Services Director Boehringer IngelheimDavid Dobbins is currently the Media and Print Services Director at Boehringer Ingelheim Boehringer Ingelheim is a health care company with prescription medicine OTC and Animal Heath businesses Some of the advertised brands are Spiriva Pradaxa Jardiance Dulcolax and Zantac David manages a team that is a US media center of excellence across online and offline media Their work includes oversight of the media agencies leadership of adoption of new media technologies and detailed optimization of US consumer media plans and buys across the portfolio Prior to his appointment to the media area David had responsibility for agency relationships for creative and media agencies David joined Boehringer Ingelheim in 2007 Prior to that he worked at Pfizer for 23 years in a variety of brand management and media management roles David has an MBA in marketing from New York University Stern School of BusinessMichael DonnellySVP Group Head Global Digital Marketing MasterCardMichael is a Marketing Technology ampamp Digital Transformation Change Agent focused on the effective use of Digital Tactics as integral complementary components in well architected cross media business plans at MasterCardA Common Sense Leader ampamp in quotDigitalquot since 1998 he is now creating ampamp implementing innovative global strategies to leverage data provide personalized content ampamp experiences ampamp fuel conversations to amplify local Real Time Marketing efforts ampamp drive results for Merchants ampamp Banks while exceeding Consumer Expectations ampamp delivering on MasterCard39s vision of A World Beyond CashHonored to be named one of AdAge39s quotMedia Mavensquot ampamp one of MediaPost39s quotOnline AllStarsquot Among others programs under his supervision andor that he has contributed significantly to have won several awards at Cannes quotBest in Showquot at OMMA a Webby 2 Emmy nominations ampamp many others from the Clios Effies IAB DMA W3 SNCR Festival of Media Midas Shorty MediaPost Appy AdAge AdWeek Mashable ampamp moreNick DunhamDirector Media ampamp Partnerships Dunkin39 BrandsNick Dunham a twelve year veteran at Dunkin39 Brands leads the Media Planning ampamp Buying Digital Social strategy and MultiCultural Media for Dunkin39 Donuts USPrior to joining Dunkin39 in 2004 he held various planning roles at advertising agencies including Mediavest DDB Needham and Mullen where he worked on a wide array of clients in the telecom financial and retail spaceEric FischerDirector Global Brand Media GoDaddyA 25 year marketing media sales and sponsorshipamp160veteran Eric has created innovative integratedamp160marketing media and content platforms drivingamp160revenues for global media organizations With aamp160career spanning the agency client league and vendor perspectiveamp160Eric has worked at a senior management level within several wellrespected global marketing organizations including Clear Channelamp160Disney Fox McCannErickson Worldwide MGM the Nationalamp160Basketball Association NBA and Wyeth Pharmaceuticals In theseamp160roles he has been fortunate work with several of the worldamp8217s leadingamp160marketers to develop build and execute mediabased marketingamp160solutions that drive business resultsAt GoDaddy Eric is responsible for brand media across theamp160organizationamp8217s global business as well as spearheading the companyamp8217samp160efforts to develop a robust modeling and attribution platform ensuringamp160marketing dollars are spent most effectively and efficiently Eric is alsoamp160an adjunct professor at the Walter Cronkite School of Journalism atamp160Arizona State University where he teaches classes in sports marketingamp160and the economics of mediaCarl FremontGlobal Chief Digital Officer MECamp160Carl leads the strategic direction for the growth and seismic shift in digital and data services for MEC a leading global media and marketing agencyCarl wrote for the book Transitional Mediaamp160 In the book Carl writes on the way in which brand and consumer interactions are being built on quotOpen Source Marketingquot principlesamp160 The same principles the enabled the growth of the open software marketplaceCarl was elected to the Ad Club of New York Board of Directors in 2009 and in July 2015 became Chairperson He has also served as its colead for the I39m Part Media Action which since its inception has raised millions for scholarships and training for diversity talent in the Marketing and Communications fieldsamp160 Carl is also on the board of Breastcancerorg a nonprofit organization that raises awareness of breast health issuesMarianne GambelliEVP Chief Investment Officer Horizon Mediaamp160Marianne partners with Horizon39s senior leadershipteam to drive all offline media activation strategies Her main priorities are to monetize client investments seek out new and emerging technologies develop new media research capabilities and to develop multiyear and multiplatform media deals Marianne also leads the creation of new revenuegenerating media assets for the agencyPrior to Horizon Marianne spent twentytwo years at NBC Universal where she rose rapidly to head up all of NBC Universal39s advertising sales marketing strategic planning and multiplatform portfolio development In this role she led the strategic allocation of over 7 billion in media investments for NBCU Marianne began her career on the agency side with Backer Spielvogel Bates and Grey AdvertisingMarianne is a highly recognized and respected industry leader and was recently included in Advertising Age39s List of 100 Most Influential Women in Advertising A native New Yorker she graduated from Pace University with a Bachelor of Business degree in Marketing She currently lives in Westchester with her husband and their two childrenEdward GoldAdvertising Director State FarmEdward Gold is an Advertising Director for the State Farm Insurance Companies headquartered in Bloomington IL and has been with the company since 2003amp160 He has over 25 years of marketing media and sponsorship experienceEdward39s primary responsibility is to oversee the development of State Farm39s media and sponsorship strategy planning and execution across all State Farm product lines and customer segmentsamp160 Over the years Edward was named an quotOnline Media AllStarquot by Mediapost one of the quot21 Most Intriguing People in Mediaquot by min online and was named one of CableFAX39s quotSweet 16quotWhile at State Farm Edward has overseen partnerships with the NBA DisneyPixar ESPN Major League Baseball Telemundo and Appleamp160 He has expanded State Farm39s media efforts in traditional online and new media through innovative thinking while achieving business goalsCarla HendraGlobal Chairman OgilvyREDCarla Hendra is Global Chairman of OgilvyRED the strategic consulting and innovation arm ofOgilvy ampamp Mather She is ViceChairman of the Ogilvy ampamp Mather Worldwide Board and sits on the OampampM Executive CommitteePrior to being named Chairman of OgilvyRED Carla was CoChief Executive Officer of Ogilvy North America from 20052010 She joined Ogilvy ampamp Mather to lead digital and demand marketing for IBM and was PresidentCEO of OgilvyOne the digital agency from 19982010Carla was the firstever female Jury Chair of the Cannes International Festival of Creativity at the 2001 Cyber Lions Named an quotAdvertising Age Woman to Watchquot in 1999 Carla was selected as one of Working Mother magazine39s quotAdvertising Working Mothers of the Yearquot and named an Advertising Woman of the Year by AWNY Carla has served multiple terms on both the 4A39s Board of Directors and the Direct Marketing Association Board of DirectorsLarry HoffnerFormer Sales Group Chairman NBCLarry Hoffner was the President and Founder of LSH Associates a Media Consulting Firm 2000 2006 after retiring from NBC as Chairman of the NBC Sales Group in December of 1999 He was at NBC for 29 years with a oneyear absence 198283 when he served as SVP of Media Buying at BBDO Prior to being named Chairman in 1998 Larry was President of Sales NBC Television Network with the responsibility for all areas including Prime Time Daytime Late Night News Sports and The Olympics Prior to his role as President he was the EVP of Sales NBC Television Network Larry started at NBC in 1971 as an account executive and held numerous sales positions over the years including National Sales and General Manager of Eastern SalesBefore NBC Larry spent 10 years at advertising agencies including J Walter Thompson Doyle Dane Bernbach and Media Corporation of America He graduated from Long Island University in 1960 with a BS in Advertising Larry now resides in NYC and East Hampton NYHarry KeeshanPresident Video Investments PHD USHarry heads up PHD39s Video Investment team He joined PHD Creative Media at the time in 1998 as Senior Vice President National Broadcast and was promoted to his current position in 2015Harry began his career at NBC in 1980 where he started in the Page program During his 9 years of service at the network Harry worked in the Sales Affiliate relations and Audience Research departmentsamp160From 1989 through 1998 Harry worked at Wells Rich Greene BDDP under the leadership of Barry Fischer In 1996 Harry was promoted to President Director of the National Broadcast Department His responsibilities included overseeing all aspects of National TV and Radio for the agencyHarry is a past chairperson of the 4A39s National TVRadio Committee and a Media All Star recipient for National TVCableHarry39s family has strong roots in the Advertising business as his father worked at Kenyon ampamp Eckhardt in the 196039s and he joins his cousin Alec Gerster as a proud member of Marketing and Media Legends ampamp LeadersJack KluesRetired Chairman VivaKiJack Klues prides himself within the global media industry as one of its agency pioneers and passionate advocates Most recently as its CEO he launched a uniquely collaborative business model branded VivaKi within Publicis Groupe in 2008 as a means to provide bestinclass solutions across all screens technology and media to expanding the reach research tools and executive development within Starcom MediaVest Group ZenithOptimedia Digitas and Razorfish agencies Jack has been a key architect of marketing communications development and transformation for over more than three decadesBefore cofounding VivaKi he was global CEO for Starcom MediaVest Group a network he initially helped create in 2000 when he realized the power and potential of media while he was US Director of the Leo Burnett Media Department From there he helped expand the network39s offering and made it one of the most recognizable and successful media buying and planning organizations in the world Currently he sits on the Advisory Boards for both Videology and Affinity AnswersKristin LemkauChief Marketing Officer JPMorgan ChaseKristin Lemkau is the Chief Marketing Officer for JPMorgan Chase responsible for brand advertising media sponsorships marketing analytics and market research firmwide and communications for ChaseShe has spent 17 years at JPMorgan Chase in communications and marketing roles across the firm She was named 6 on Forbes39 list of most influential CMOs of 2014 and Ad Age named her as one of its Women to Watch 2015Prior to JPMorgan Chase she held communications and marketing positions at Allied Signal now Honeywell and FreeportMcMoRan She is a member of the Leadership Council for the Robin Hood Foundation and on the Boards of Idea Village and the Association of National Advertisers ANALee NadlerMarketing Communications ampamp Launch Manager MINIUSALee Nadler is Marketing Communications ampamp Launch Manager at MINI USA He oversees advertising creative and media in all forms and formats websites on all platforms social channels gorillastunts and partnerships Lee also orchestrates new product launches in the USPrior to joining MINI Nadler founded a consulting practice Sherpa Marketing Inc which invented ideas and created communications for clients such as BMW CNN Gilt Groupe eMusic RIDEMAKERZ and Yahoo Previously Lee was on the original executive team and the first head of Marketing for DoubleClickamp160 He started on the agency side at a WPP agency launched Snapple at Kirshenbaum ampamp Bond and in 1999 was PresidentCEO of Digital Pulp IncLee is on the Executive committee of the Board of Directors of the Advertising Club of NY has been inducted into the American Advertising Hall of Achievement was recognized by Ad Age as one the 21 people to watch in the 21st century and has recently been named one of the 100 Marketing Leaders by InternationalistLou PaskalisSVP Enterprise Media Executive Bank of AmericaLou Paskalis is the Senior Vice President Enterprise Media Executive for Bank of America He is responsible for leading a team of communications professionals in developing and implementing comprehensive media strategies to drive enterprise business objectives Paskalis oversees media strategy and investment across traditional digital and social channels with an eye toward driving innovative solutions across lines of business He leads the team that delivered a game changing realtime 360 degree program around the World Economic Forum which leveraged the bank39s extensive original content assets He also lead the paid media strategy for the bank39s highly successful RED partnership that combined the universal appeal of U2 with the cultural moment of the Super Bowl that lead to the program being recognized with a Bronze Medal for Media at the 2014 Cannes Advertising FestivalPrior to joining Bank of America Paskalis was the Vice President of Global Media Content Development and Mobile Marketing at American Express where he lead innovative crosschannel communications and engagement initiatives for the American Express brandYin Woon RaniVP US Marketing Campbell39s Soup CompanyYin leads the US Marketing Activation Team for Campbell39s iconic Simple Meals and Beverage brands including Campbell39s Swanson Prego V8 and Spaghetti39Os amp8211 representing the company39s biggest division She originally joined Campbell39s in January of 2014 as the VP Integrated Marketing within the global corporate team with responsibilities for global centers of excellence across advertising media digital and designDuring her prior role as President of UM North America Yin directed a crossfunctional 1000 team across five offices amp8211 spanning media planning buying strategy custom activation research and analytics Yin helped deliver a significant transformation program that created more integrated and impactful media product including new process improvements cultural changes and talent management programs UM39s key clients include Chrysler Sony MasterCard L39Oramp233al Charles Schwab the US Army BMW and other Fortune 1000 clients across many sectorsDoug RayUS CEO CaratDougamp160Rayamp160is the US CEO of Carat Dentsu Aegis Network39s flagship media network His vision is clear to Redefine Media by leveraging the disruptive yet powerful dynamics of globalization and media convergenceamp160Underamp160Doug39s leadership Carat has consistentlyamp160achieved yearoveryear growth by focusing his innovation agenda on people product and clientsamp160 The agency has added more than 4 billion dollars in billings and nearly doubledamp160inamp160revenue since he was appointed to lead the brand in 2011amp160Most recently Carat has expanded its relationship with leading marketers including PampampG Mondelez and PfizerDougamp160also served as Carat39s first Global President from 2012 through the end of 2015 During this period Carat was named Global Network of the Year byamp160Campaign ranked 1 within RECMA39s Qualitative Agency Assessment six times out their last seven reports and Agency of the Year 54 times across 15 local marketsDougamp160has been honored byamp160Adweekamp160as Media Executive of the Year joining the publication39s prestigious list of Media AllStars He has also been named a Media Maven byamp160Advertising AgeMartine ReardonChief Marketing Officer Macy39sMartine Reardon is Chief Marketing Officer of Macy39s the national retail icon known for its fashion and internationally famous events for more than 150 years Martine leads Macy39s multifaceted world of marketing including Macy39scom and the company39s advertising creative development social mobile and digital media brand public relations cause and tourism marketing special events media planning consumer insights and data analysis for its 800 stores nationwide In addition she helms Macy39s iconic Thanksgiving Day Parade along with overseeing glamorous fashion shows spectacular Fireworks displays and breathtaking Flower Shows around the countryUnder Martine39s direction Macy39s highly acclaimed national marketing team has received numerous honors including Emmy39s Reggie39s Clio39s Effie39s Racie39s and Art Directors Club Awards Under her leadership Macy39s has received many significant retail industry accolades for marketing including Mobile Marketer of the Year Direct Marketer of the Year Brandweek Marketer of the Year and the L2 Genius Award for digital relevance in retail marketing several years runningAmanda RichmanPresident Starcom USAAs President of Starcom USA Amanda Richman oversees the agency39s investment strategy and activation across all channels and clients including Airbnb Bank of America Best Buy ESPN Kraft Heinz and Samsung among others As the leader of a 500 person investment practice Richman has shifted the agency model from siloed investment teams to integrated crosschannel expertise across video display search social mobile publishing local commerce and programmaticPreviously Richman served as the President of Digital for Mediavest where she oversaw the capability team and investment for clients including CocaCola Comcast Procter ampamp Gamble and Walmart She also served as SMG39s digital lead for Emerging Markets Prior to joining SMG Richman held several senior management positions at The Interpublic Group39s interactive firms and Time Warner39s first interactive television trialJill ToscanoVP Brand Strategy ampamp Digital Experiences American Express OPENJill Toscano is the Vice President of Brand Strategy ampamp Digital Experiences within OPEN at American Expressamp160 Her role encompassesamp160delivering the next generation of the awardwinning OPEN Forum community setting the social strategy for engaging with Small Business Owners and driving the crosschannel brand strategy across OPEN39s paid owned and earned media for the Growth Partner B2B platform and the Small Business Saturday movementamp160Jill joined American Express in 2009 in the Global Advertising ampamp Brand Management teamamp160 In her previous role she led the communications planning media strategy and buying for all US enterprise initiatives and has helped to advance American Express39 digital and mobile marketing capabilitiesamp160 Jill39s accomplishments include launching the quotRealise the Potentialquot campaign in the UK Mexico and Italy and the creation of a reality TV program in the UK quotHidden TalentquotJill is a NY native who hails from TriBeCa is a passionate tennis fan and Instagram addictChris WilliamsPresident Global Partnerships IPG MediabrandsChris Williams currently serves as President Global Partnerships at IPG Mediabrands In this role he is responsible for developing and advancing partnerships and brand strategyamp160amp160Chris has been with IPG Mediabrands for almost 8 years most recently serving as Global President for Magna Global the strategic media investment and intelligence business unit Prior to this Chris was EVP Global Strategy for MagnaEarlier in his career Chris held roles overseas having served as Chief Investment Officer for Starcom for 10 years while based in the UK He also served as Strategic Trading Director for Publicis Media MENA based in Dubai and in media sales roles for ITV the UK39s leading commercial broadcaster and Leo Burnett Londonamp160Steve WilliamsCEO Maxus AmericasSteve was privileged to have learnt his trade in a 39full service39 agency environment at Boase Massimi PollittBMP DDB Given this experience he is a firm believer in and propagator of creativity He is an 39ad man39 through and through and is as interested in the quality of an ad or a communication idea as how 39media39 and technology can make the difference in communications planning and executionAfter a twentyyear plus journey with Omnicom Steve is now working within the WPPGroupM business commencing July3914 leading Maxus for the Americas region as CEO Steve is a member of the 4As Media Leadership team in the USA and was awarded The Internationalist39s Agency Innovator Award in his first year here 2012Steve is a frequent awards judge for key industry events both locally and globally amp8211 Campaign UK Media Week UK IPA and Irish Effectiveness Creative Media Awards US Cannes Media Lions Global Cannes Young Lions US ampamp Global AME Awards US Effie Awards North America and Festival of Media Global ampamp Latin America

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Introducing the 2016 Legends & Leaders Inductees

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Empowering Women in Media: Insights from Industry Leaders (Video) - By E.B. Moss

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