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MediaBizBuzz: "Star Wars," VR, GroupM, Rubicon Project and More

Author

Philip Goldsmith

Publish date

December 18, 2015

Channel

MediaBizBuzz

A roundup of the week's key news from MediaVillage member companies plus trends from the wider media industry. This week, ad revenue gains continue in November, the "Star Wars" force is strong for Disney, and some big programmatic and data deals by Aol, GroupM, NBCU and Rubicon Project.

Philip Goldsmith

Philip Goldsmith is journalist, author and copywriter fascinated by the evolution of digital media and its impact on traditional publishing models. He has reported on a wide range of industries, including printing, publishing and paper manufacturing, and has… read more