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MoffettNathanson's State of the Media Industry: Sports to the Rescue. Exclusive Interview with Michael Nathanson. (Video)

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Lead Human with Jack Myers and Tim Spengler

Michael Nathanson, founder and media analyst of MoffettNathanson, offers a compelling perspective on the current state of the media and advertising economy. His insights not only hold relevance but also serve as a leading indicator of Wall Street sentiment. In our in-depth Legends & Leadership conversation, Michael discusses MoffettNathanson's latest report titled "State of the Industry: Sports to the Rescue." This report highlights the enduring strength of sports in the face of cord-cutting and the rapid decline of linear TV viewing, positioning it as a foundation for network television. However, Michael also raises concerns about the increasing possibility of sports rights shifting towards streaming platforms.

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State of the Advertising: Sports to the Rescue

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With over five decades of experience in corporate leadership, B2B research, management insights, and technological trends, Jack Myers is a visionary leader and a trusted source for guidance and preparation as generative AI and machine intelligence dominates … read more

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