MSLGROUP: Davos 2011 - Olivier Fleurot

It is always a bit frustrating and extremely exciting to spend three days at the World Economic Forum with 2000 of the brightest brains in the worldamp8212academics journalists various experts representatives of NGOs politicians and yes business peopleFrustrating because you would like to interact at least a few minutes with each attendee and you canamp8217t spending five minutes with each of them would amount to 166 hours or seven full daysamp160 Frustrating because there are always five or six sessions in parallelA melting pot the forum is exciting because it gives you a unique opportunity to mingle with a diverse crowd generates fascinating confrontations between poor and rich nations and sizes up old Europe against the amp8220newamp8221 fastgrowing countriesamp160 Please letamp8217s stop referring to India and China as emerging marketsThree days in Davos are a condensed version of a sixmonthlong World Expo Instead of competing via their pavilions countries compete for a share of voice with their delegations the number of speakers they have on stage their parties and their slogans such as Remarkable Indonesia and India InclusiveState of the WorldLast year in January 2010 there were very few bankers in Davos At least very few visible bankers One exception was Joseph Ackermann president of Deutsche Bank who was brave enough to mingle with the crowd and take questions after a terrible 2009 that saw governments pour trillions of new liquidity into their economiesThis year JP Morgan Chairman and Chief Executive James Dimon Barclays President Robert Diamond and a few others were in Davos to pledge for less regulation than is being planned They were also complaining about public bankerbashing and wanted everything to go back to normal French President Nicolas Sarkozy had to ask them whether they remembered who had generated the current crisis the high level of unemployment and the massive sovereign debt in Western Europe and the USAA keen observer Bruce Nussbaum wrote amp8220Unseemly at the very least from CEOs who managed to deflect any punishment for privatizing enormous profits and socializing enormous lossesamp8221In my next post on Davos Iamp8217ll describe what might become the postcrisis world orderPublicisLive part of MSLGROUP is responsible for all the production and logistical aspects of the Davos meeting and also the World Economic Forumamp8217s regional meetings around the world

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MSLGROUP: Davos 2011 - Olivier Fleurot

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