NPR is 2019 Harris Poll EquiTrend News Service Brand of the Year

quotWe39re honored that NPR is again the News Service Brand of the Year journalists at NPR and our Member stations work tirelessly to ensure our listeners get timely news and the context they need to make informed decisionsquot said Jarl Mohn NPR39s President and CEOquotMore than 100 million users access NPR across all platforms for news and cultural programming that enriches their livesquot said Meg Goldthwaite NPR39s Chief Marketing Officer quotThe intimacy listeners feel with audio is part of the reason NPR is such a beloved brand we wake up to the hosts39 voices and hear them tell us breaking news as well as our favorite podcastsquotquotSponsors value NPR39s commitment to providing listeners with news and information programming the Most Loved Brand category confirms how much listeners also value NPRquot says Gina Garrubbo President ampamp CEO of National Public Media NPR39s sponsorship subsidiaryThe 31st annual Harris Poll EquiTrend study measures brand perception of more than 45000 US consumers across more than 2000 brands from automobiles to TVs and technology The quotNews Servicequot category includes newspapers news websites wire services and news aggregators The EquiTrend Brand Equity Index is comprised of three key factors familiarity quality and consideration that result in a Brand Equity rating for each brand Brands that rank highest in Equity receive the Harris Poll EquiTrend quotBrand of the Yearquot award in their categoryNational Public Radio Inc NPR received the highest numerical Equity Score and the highest numerical score relating to Love among News Service brands included in the 2019 Harris Poll EquiTrendamp174 Study which is based on opinions of 45541 US consumers ages 15 and over surveyed online between January 3 and January 30 2019 Your opinion may differ quotHighest Rankedquot was determined by a pure ranking of a sample of News Service brandsClick the social buttons above or below to share this story with your friends and colleaguesThe opinions and points of view expressed in this content are exclusively the views of the author andor subjects and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated writers amp160

APPLY FOR JOBS | SUBMIT YOUR RESUME | REGISTER FOR FREE MEDIAVILLAGE CONTENT

NPR is 2019 Harris Poll EquiTrend News Service Brand of the Year

Publish date

Channel

APPLY FOR JOBS | SUBMIT YOUR RESUME | REGISTER FOR FREE MEDIAVILLAGE CONTENT

NPR is 2019 Harris Poll EquiTrend News Service Brand of the Year

Enjoying This Commentary? There's More to Love

Cookies