In the final installment of a three-part series, Jay Sears, Senior Vice President Marketplace Development of Rubicon Project discusses how to use automation to capture advertising spend from small and medium-sized businesses with Alan Maitland of Kijiji, an eBay company. The two executives appeared at a program titled “$50B Left Behind: Capturing SMB Spend” during Advertising Week New York in September 2015.
Q&A: Kijiji, an eBay Company, on Using Automation to Capture Ad Spend
Channel
Rubicon Project
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