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By Jay Sears November 05, 2015

Q&A: Lonely Planet on Using Automation to Capture Ad Spend

Rubicon Project Archive
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In the second installment of a three-part series, Jay Sears, Senior Vice President Marketplace Development of Rubicon Project discusses how to use automation to capture advertising spend from small and medium-sized businesses with Tim Daugherty of Lonely Planet. The two executives appeared at a program titled “$50B Left Behind: Capturing SMB Spend” during Advertising Week New York in September 2015.

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Jay Sears

Jay Sears was Senior Vice President Marketplace Development for Rubicon Project, where he worked with management and business unit heads across the company to expand Rubicon Project’s market -- and across the media owner and adver... read more

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