Rogers & Cowan PMK (R&CPMK) andMediabrands announced today the launch of "UpstreamPOP", a groundbreaking technology platform providing end-to-end solutions for agency clients looking for brand integration opportunities and partnerships with content creators and media platforms across the entertainment ecosystem.
R&CPMK and Mediabrands Launch "UpstreamPOP," the Most Powerful End-to-End Technology Platform for Brand Integration and Partnerships in Entertainment
![R&CPMK and Mediabrands Launch "UpstreamPOP," the Most Powerful End-to-End Technology Platform for Brand Integration and Partnerships in Entertainment](/media/articles/mediabrand_upstream_graphic.png.550x380_q85_box-0%2C115%2C650%2C566_crop.png.webp)