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By Jack Myers June 18, 2015

Sexist Ads: Beer, Breasts and Bikinis

The Future Of Men Archive
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Advertising is designed to sell products and services, to convince the consumer to open their wallets and make a purchase. However, there is a multifaceted subtext to all advertising. Whether it’s on TV, in a magazine, or popping up on a computer screen, advertising also sells and promotes gender roles, stereotypes, labels, and cultural norms.

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Jack Myers

Jack Myers is the nation’s leading Media Ecologist and is an Academy and Emmy Award nominee for Best Documentary Feature, author of four books and executive producer of GE Focus Forward Films, winner of the Tribeca Film Festival Disruption Award. His... read more

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