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Stuart Elliott: “Season’s Greetings” in September; Here Comes “Christmas Creep”

Stuart Elliott: “Season’s Greetings” in September; Here Comes “Christmas Creep”

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Stuart Elliott

Publish date

September 23, 2015

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Stuart Elliott Report
88 31 33

To everything there is a season, according to Ecclesiastes, and few take that more to heart than the denizens of Madison Avenue. It's not that they're especially religious, mind you. It's that they never miss an opportunity to sell somebody something. So advertisers, agencies and the media industry pay close attention to the calendar, celebrating one seasonal milestone after another to borrow interest from events that are important enough to consumers to be intrinsic parts of their lives.

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88 31 33
Stuart Elliott photo

Stuart Elliott

Stuart Elliott reports on the media exclusively at MediaVillage.com. He has spent more than three decades covering advertising, marketing and media. He is best known as the advertising columnist of The New York Times, a post he held from May 1991 to D... read more

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