Talon, the global independent Out of Home (OOH) media company, announced that it has formed a strategic North American partnership with Mediaplus to develop and execute data-driven, creative and measurable OOH campaigns for advertisers. The partnership, which extends Talon’s existing global relationship with Mediaplus, launched with a spectacular, high-impact, digital-led OOH campaign for De’Longhi North America, a global leader in the specialty coffee and espresso category known for superior Italian design and breakthrough technology.
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