Where do you find Frequent Fast Food buyers on TV? Among the Top rated cable programs they are mostly watching NFL football and children&#8217;s programs. This is a good reflection of the fact that families are always on the go, with extracurricular activities for children and not wanting to spend time preparing dinner, what better way to spend time together than to grab a quick bite at one&#8217;s favorite local quick service restaurant? With TRA&#8217;s Media TRAnalytics&#174;, fast food advertisers such as McDonalds, Burger King, Wendy&#8217;s and Taco Bell can know exactly which programs to allocate their media spend to in order to tempt viewers who have a penchant for the savory tastes of fries, onion rings and of course, the good old fashioned American burger. To find out more about TRA&#8217;s Media TRAnalytics, please visit http://www.traglobal.com.