Last week, comScore released the results of a research study that examined the branding effectiveness on digital display ads appearing on Digital Content Next sites, of which USA TODAY NETWORK is proudly a member, compared to non-member sites.
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.
Kevin joined Gannett as its first Chief Revenue Officer in 2015. Kevin previously was head of Advertising Sales, North America at Yahoo!, and earlier served as CRO of The Washington Post. Before joining The Post, Kevin was CRO of NDN, responsible for all adv… read more
