Recently a group of leading Internet and media experts gathered to discuss "The Internet of Things" and, more specifically, how digital technology is transforming the marketing and advertising industries. "Our goal was to engage in some rapid visioning amongst thought leaders around the opportunity inherent in the growing 'connectivity' of everyday objects and the benefits this can provide to consumers and innovators," said Innovation Loft CEO Howard Tiersky. Innovation Loft is a leading innovation consultancy, and the Internet of Things gathering was held at their new workshop facility in New York City.
The Internet of Things: When Digital and Physical Worlds Collide - Renee Jordan
Out of Home, Into Media
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